Specialist Safer Gambling Training for gambling operators, lotteries and the wider industry

Training that builds confidence

The best learning doesn’t just transfer knowledge. It builds confidence.

At SG Global, we partner with our clients to create practical Safer Gambling Training that gives people the confidence to apply what they’ve learned in the real world.

Whether you’re looking to strengthen player protection, develop your people or build on existing good practice, we’re here to support you with learning that works in practice, not just theory.

Our Approach

Every organisation is different, and so are the people within it. That’s why our approach starts with understanding your organisation, your objectives and the people we’re supporting. From there, we combine practical experience, different perspectives and proven learning methods to create learning that is relevant, engaging and designed to make a lasting impact.

Understand

We understand your organisation, your people and your objectives before we make recommendations.

Partner

We work alongside you, making the process straightforward and build learning that supports your organisation.

Bring Learning to Life

We believe people learn best when they can see it, discuss it, practice it, and apply it.That’s why we use interactive learning, real-world scenarios, lived experience and practical exercises to bring learning to life.

Why SG Global

Choosing a training partner is about more than expertise. The best learning combines professional knowledge with genuine human understanding, helping people develop the confidence and skills to make a difference when it matters most.

“I could notice that my behaviours were changing…”

Each interaction has the potential to make a positive difference. By combining lived experience, industry expertise and evidence-informed practice, we help colleagues better understand the people behind every interaction, building their confidence to interact with purpose.

  • "Terry, the trainer, was fantastic. She demonstrated a high level of knowledge in the subject of safer gambling and commanded the room effortlessly, keeping everyone engaged throughout the session."

    Online Casino Operator - Gibraltar

  • "Maintained strong engagement throughout, with a good balance of both group and individual participation."

    In-person Delivery (Gibraltar) Safer Gambling Team

  • "The session was significantly more beneficial than ones we've previously attended in the past."

    New Online Casino Partner - RG Night Shift Lead

  • "It was an excellent workshop, very engaging and most importantly, very human. I wouldn't change a thing."

    Player Safety Manager

  • "Some training gives you information... This one quietly changed how I ask questions..The Session helped shift my approach from procedural interactions to more protective, human-first conversations."

    Anjali Gautam - Compliance & Safer Gambling Analyst

  • “That was the greatest session that we have ever had. As much as I took a lot from previous trainings, this one was more impactful. The trainer was extremely knowledgeable, engaging and kept the session alive by asking us questions and involving us throughout."

    Safer Gambling Team Member - Online International Casino

  • "SG Global delivered training to our Customer Experience team through multiple tailored sessions. I have now worked exclusively with the team at SG Global for several years, and each time they continue to exceed expectations. They have earned both my respect and my trust."

    Safer Gambling Officer - Online Sportsbook and Casino

  • "Provided exactly what we needed, repeatedly! Having used SG Global to assist with our training for many years now, I can only say great things. We have been lucky enough to run several 'live' workshops with Ben and his team. I would highly recommend the SG Global team for their Safer Gambling Training."

    National Training Manager - UK Betting Shops

  • "SG Global provide an ideal independent training resource for our casino group. Ben, Rachel and their team provide an industry stakeholders view on how to achieve collaborative good practice with regards to Safer Gambling monitoring and interaction strategy."

    CEO - Land-based Casino Group

  • "We have collaborated with Ben and the SG Global Team to tailor content to our sector, in particular around customer interactions, which is housed on our internal LMS. This has proved to be very effective and makes the content more relatable to our venue teams. We have nothing but positive feedback with over 3,000 employees having access to the online courses."

    National Compliance Manager - UK Adult Gaming Centres

  • "Honestly, it was brilliant, was much better than I was expecting. The resources provided were a great touch and it was very engaging - thank you."

    SG Executive - Global Online Casino

  • "The content was very much what we needed, and the lived experience element really took it to a new level. It really hit home why we do what we do, and the skills that we have and can keep evolving through this session to support our players. The resources from the booklet and merch was not expected and added another layer to the impact of the session, as I have been referring back to it since last week.”

    Safer Gambling Specialist - Online Casino

  • "Couldn't recommend your training and lived experience sessions more if I tried! So valuable!"

    Compliance Professional (from LinkedIn)

  • "Brilliant session that was well presented, informative and thought provoking."

    Safer Gambling Specialist - Operations

  • "The workshop was well organised, managed and carried out. The presenters were knowledgeable and engaging. I have attended many workshops in my 10 years in the industry and this was one of the best! Well done and thank you all."

    Head of Safer Gambling

  • "The training was very insightful and helpful. Hearing Andy's story really made me realise the impact we have on people's lives and how we can assist them better."

    Responsible Gambling Specialist

  • "Great day! Very poignant and relevant to have people there who have actually suffered from GRH. It was very helpful to be able to ask them questions."

    Retail Operations Manager

  • "I really enjoyed my training it just reiterates the message around our role/industry and how we need to get it right! From recommendations on IRF/SGI's, to giving constructive feedback to retail colleagues. We all have an important part to play!"

    Retail Operations Manager

  • "Fantastic day – having an EBE on each table was a gamechanger for our colleagues – a massive thank you to them all for attending and being so open and honest. Lisa especially amazing for standing on stage and telling her story."

    Player Safety and Compliance Business Partner

  • "The workshop ran really well, the EBEs were great at opening my eyes and seeing from another perspective."

    CDD Officer

  • "Really enjoyed the day, was great to see everyone getting involved, the trainers very easy to talk to and the speakers were fab really hit home."

    Head of Compliance

  • "Informative and compelling. I really can't believe how quick the day went, I cant think of an improvement due to it exceeding my expectations. You are doing a great job!"

    Gaming Manager

  • "A well-delivered, professional, informative and fun training. The lived experience really made us think and understand the impact of gambling harms. Highly recommended."

    Responsible Gambling and Player Protection Officer

Let’s Talk

Whether you’re looking for a single workshop, a long-term learning partnership or simply want to explore what’s possible, we’d love to learn more about your organisation and how we can support your people.

Get in touch and let’s start the conversation.