
Connecting people through lived experience
SG Global
SG Global is the place for all things Safer Gambling and Gaming. Built on decades of experience providing training to diverse stakeholders within the gambling and gaming industry, as well as lived experience of gambling harms and first hand industry experience.
We are proud to work with a wide cross section of the gambling sector, delivering a personalised experience and superior products, across small, medium and large scale projects.
Together we will help to make the world a safer place, ensuring that every customer is safeguarded against the harms associated with gambling.

Our Vision
A sustainable and harm free gambling community for all.
Our Mission
To drive standards across the global gambling community, to minimise gambling harm through the delivery of industry leading training and consultancy services; shaped by the voice of lived experience.
Our Aims
Embrace the wide breadth of voices across the global gambling community, including those with lived experience of gambling harm.
Actively understand the needs, wants and evolving expectations of the global gambling community, ensuring our products and services remain relevant and impactful.
Provide market leading experiential training services, embracing cutting-edge technology and digital innovations.
Commit to ESG best practices to prevent negative impacts on our trading and social environments.
Our Values
Accountability
We own our decisions, acknowledge our mistakes and strive to continuously improve
Resilience
We work together to support each other, to allow us to bounce back and face challenges head on
Integrity
We aspire to do the right things for the right reasons, acting ethically and transparently
Sustainability
We make decisions that help safeguard the future, acting with ethics and understanding
People First
We are stronger as one, building connections founded on trust, honesty and respect
Empathy
We actively understand and show compassion, respecting other experiences and viewpoints
